On March 27, 2023, the International Conference “Sustainable tourism model development - the path to increasing tourism potential” was held.

The event was held within the framework of the Project “Model for Sustainable Tourism in Central Asia: Building Potential, Awareness Raising, Technology Implementation” (Project MOST) funded by the European Union under the SwitchAsia Program.

The conference was attended by more than 160 specialists, in particular, international experts, partners of the MOST project - Heraklion Development Agency (Crete, Greece), European Profiles S.A. (Greece), APNTECH (Cyprus), Latvian Rural Tourism Association, final beneficiaries of the EU grant - Association private tourism Agencies of Uzbekistan, the Eurasian Tourism Association (Kazakhstan), the Tajik Association of Tourism Organizations, as well as representatives of the tourism industry, local and foreign media.